This week I learned about marketing funnels. The reason I learned about marketing funnels was to help grow my YouTube channel faster. There are three parts to them: awareness, consideration and conversion. Right now I am focusing on the awareness part, since this channel is so new I need people to be aware of it. Awareness is where you get attention. you will need a lot of attention, not everyone looks at a business on a newspaper thinking "I've got to check that out!". The next step is consideration. You have to get them to consider becoming a customer to your business. the reason this part of the funnel is smaller is not all the people who are aware consider. The last step and the hardest is conversion, getting people to convert into customers. this is the smallest part of the funnel because not all people who consider will actually convert. Overall marketing funnels can be very interesting so please consider studying them and figuring out how they can help you.
